|
integrated regional marketing for small meetings |
MPG*'s controlled circulation includes 6,200 meeting planners within the Southwest region- AZ, CO, NM, OK, TX, AR, LA - who book small
meetings (150 rooms or less, that book within the year). As MPG* is a site selection reference, it has a useful shelf life of three months.
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* |
circulation |
 |
|
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| By Segment |
Percent |
By State |
Percent |
|
| Corporate |
35% |
Texas |
53% |
|
| A controlled circulation to
qualified meeting planners within |
Association |
32% |
Arizona |
12% |
|
| Intermediary/3rd Party |
13% |
Colorado |
11% |
|
the Southwest region - AZ, CO, NM, OK, TX, AR,
LA - who book small meetings (under 150 guest rooms).
MPG* is a site selection reference guide with a useful shelf
life of three months. |
Multi-cultural |
10% |
New Mexico |
5% |
|
| |
Government/military |
7% |
Oklahoma |
6% |
|
| Religious |
3% |
Arkansas/ Louisana |
9% |
|
| Total Circulation |
6,200 |
|
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| |
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* |
rates (net) |
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| |
Ad Rates (4-color, per issue) |
1X |
2X |
4X |
Annual Cost |
| |
|
|
Cover 2, 3, or 4 |
$ 2,745 |
$ 2,545 |
$ 2,360 |
$ 9,440 |
|
| |
|
|
Full-page |
1,685 |
1,585 |
1,485 |
5,940 |
|
| |
|
|
Half-page |
990 |
940 |
890 |
3,560 |
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* |
dates |
|
|
|
| 2011- 2012 Issues |
Issue/billing |
Space closing |
Materials Due |
| |
|
Spring 2012 (3/22 - 6/15) |
3/22/12 |
2/20/12 |
2/27/12 |
| |
|
Summer 2012 (6/15 - 9/14) |
6/15/12 |
5/14/12 |
5/21/12 |
| |
|
Fall 2012 (9/14 - 12/14) |
9/14/12 |
8/13/12 |
8/20/12 |
| |
|
Winter 2012-3 (12/14-3/22/13) |
12/14/12 |
11/12/12 |
11/19/12 |
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* |
artwork specs |
|
MPG* is perfect-bound. Provide artwork in an X-1a compatible PDF by email to MPG* at joel@meetingplannersguide.com |
| |
Publication trim size |
6" x 8 1/2" |
| |
|
Full-page (with 1/8" bleed) |
6 1/4" x 8 3/4" |
| |
|
Half-page ad (with 1/8 bleed) |
6 1/4" x 4 3/8" |
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